Loving Life Blog

Spur of the Moment Reflections

I Love Vistaprint August 6, 2013


I find life amusing. Recently I have ordered killer deal printing jobs from Vistaprint. Of course they up-sale in the end of the purchasing process, and you end up buying more. Maybe. This time they offered me the car magnets that I have had the intention of getting for a very long while. I just didn’t get to getting the right help I thought I needed for the design. Well, this offer at the end of the purchase was so in-expensive, so I just used the same image for the car magnet as for the front of the business card, and hoped that the  file quality was good enough.

The print job was mailed sooner than expected, and I was very pleased with the result. It was with great enthusiasm that I displayed the “LLXLLQ – Size 10-12 Handmade Italian Shoes” on my golden Subaru. One of the first stops outside a friends house, someone past by and after reading on my car stated that “That is a very specialized niche”. That is true. Only for women with larger sizes shoes.

To my great disappointment I lost one of the car magnets on my first drive on the high-way. I think it was a bad sample, because I noticed that it felt like it came off very easily. Now, that doesn’t matter, because Vistaprint replaced it with no comments more than providing a guide sheet.

Vistaprint replaces keywords for large size shoes

That’s the background info. Yesterday I was walking around with the “I love Vistaprint” thought in my mind. I should take a photo and tweet them, sharing my love and appreciation. Thinking – I wonder if they would retweet – would that lead to more cross marketing.

Early this morning I was submitting a press release for distribution. Using the free version, there was an add in the beginning of the press release, that happened to be Vistaprint. Interesting.

Later today when I was looking at the press release report – this is what I find:

“Search Phrases – this report lists top 5 phrases that visitors used in search engines to find your release on PrLog.
1. vistaprint”

Mind you – this was a search engine optimized press release with keywords – for large size shoes. Isn’t that wonderful – I didn’t even tweet my love to vistaprint – and they have already sent me traffic. Hm. The power of thought… or the power of unconditional love. Vistaprint – the company that keeps giving.

Vistaprint – Thank you!
Johanna

Below is a preview shot by StephenGregoryPhotography.com, of the LLXLLQ shoe, named after the founder Lucia. The shoe is one of many that is installed for the Shoe Exhibition August 9-31, with opening reception 5-7pm Friday August 9. join us at that event – more info and RSVP: www.therightshoes.eventbrite.com

And yes – below is also the bespoken car magnet of LLXLLQ from Vistaprint. The car is on brand.

LLXLLQ Shoe Exhibition at Dolce Amore - Thank you Vistaprint

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Not Johan, but Johan & Nyström February 8, 2013

IMG_5601When it comes to social media and getting your message across, you can sometimes ride on the wave of success created by others.

  • Comment and engage on blogs or articles that have a large number of readers and views
  • Position yourself by stating something controversial, maybe contradictory or variation of an already accepted and established concept
  • Engage in a trending topic on Twitter
  • Comment with a video response to a viral video on youtube

The last one I would have loved to see from (more…)

 

 
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