April 8, 2013. A date many of us in San Francisco, and Scandinavia have looked forward to. The SAS inaugural flight took place in-between CPH and SFO, and landed on time. 2o minutes early after the 11.5 hour flight.
Going forward there are 6 intercontinental direct flights per week in-between Copenhagen and San Francisco with Scandinavian Airlines. A trip that makes it easier to travel. Faster. For everyone involved.
SAS hosted a celebration seminar yesterday, where I as a representant of the Swedish American Chamber of Commerce was invited. They shared their insights from their latest corporate journey of a financial crisis, nearing a bankruptcy, what saved them and the strategy behind turning it around and how to create a #1 Airline in the Industry. Inspiring story indeed. Implementations in it’s work. Some changes might seem so obvious, but they weren’t that easy to implement… “So even if we have the peak of demand during the summer months, we pulled back on our service because it was stated in the employee contracts that they had right to 5 weeks of vacation during the summer time. It was like being in retail and ignoring Christmas”. [Only in Scandinavia].
Down size, cost control, renegotiated union contracts, and having a staff dedicated to turning the situation around… SAS is heading to great destinations, on time!
With the departure times, direct flights, personalized service, use of technology, 100% next generations airplanes, onboard wifi and expanded reach through new routes and partnerships – it will be easier for everyone, no-matter age, to go places.
SAS concluded with this commercial, saying that they were looking forward to seeing everyone on board…
Make sure to enjoy it you too – Scandinavia, including Sweden, is a beautiful place to visit! By your tickets before April 16 and you may catch their sale… http://www.flysas.com/en/
Johanna
Loving Life Blog 
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