Coming back from NYC this time I had one new thing to unpack: a package of magnets with the look of iPhone apps. Hm. As I put them up on my fridge, I was thinking – I guess it’s official: I am an apple nurd! Or fan, to choose a more flattering word.
My fridge has a number of photos of family and friends, and a few motivating cards and statements etc. The one card that draw my attention, that got surrounded by iPhone apps, had the message “DON’T GIVE UP!”. They had one thing in common. This very card I got when visiting a friend in London, the summer before starting my business studies at Stockholm School of Economics. I was spending a whole day in the city – shopping – and came home with one thing: this card. Summer of 1995. Since then I have moved more times than number of years that have passed, and it is still with me…
So now it sits on my fridge, surrounded by a reminder of my original business idea of Herringbone. The software – and app – that will support and inspire stories of change and positive impact. Maybe, if the idea still holds, I will get there one day. But there are many roads to Rome.
The main software I use today to get voices heard for positive change is another one. Objective Marketer, the social media marketing campaign manager. The core reason why I am doing what I do is still the same. It’s not about marketing. It’s creating a positive impact by using social media to reach out with your story or offering, making yourself accessible and provide others with something valuable for them to gain from, because they choose to listen. And at the same time reach those who express that they want what you have to offer, because social media can help you find them. Real time. Globally. Or locally. And create a social media community landscape of likeminded where demand and supply meet. I think that is a beautiful way to serve the world.
Now – what is your story? What is your dream to create? And is something holding you back?
A friend of mine shared the video in this link from Harvard Business Publishing on this topic: What is holding yourself back? with special focus on leaders and entrepreneurs. Maybe that will give a kick in the right direction.