Loving Life Blog

Spur of the Moment Reflections

Sex+Design… in the City. August 8, 2013

Last night I stopped by the SF Launch of BRAVE NEW WORLD – the latest edition of the coffee table magazine Sex+Design, that is issued quarterly.

“Sex+Design Magazine is a pull-no-punches publication exploring the counter-culture of urban life. Sex+Design highlights the balance between sophisticated living and downtown debauchery. Writers from the New York Times, Paris Review and Juxtapoz are featured along with art, design and photography from a number of cutting edge worldwide artists.”

As I was walking around I was thinking of a possible feature of shoes… and on my way out I couldn’t resist testing the footprint. See – it fit right in!
Every where else, these red LLXLLQ shoes stand out. I get so many complements. I even got advised by a guerrilla publicity specialist to do a campaign ‘Where are the red shoes”. Well… I think they have found a home.

Although – what’s the point if you don’t make a mark. You want to be seen – no? I guess the setting would be different… a different setting that makes the LLXLLQ shoes stand out. That they do at Dolce Amore, 1477 Van Ness and Pine in San Francisco. Come on by – Shoe Exhibition “Cinderella – The Right Shoes”. Opening reception tomorrow at 5-7pm. RSVP Here.  Exhibition open until August 31st. Man or woman, size 10-12 in shoes or not – you will enjoy. The food is delicious too.

I bet – a shoe closet like what you will witness there, was never seen in Sex in the City.

Stand tall in style,
Johanna

Sex+Design_It_Fits_Right_in_LLXLLQ
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I Love Vistaprint August 6, 2013


I find life amusing. Recently I have ordered killer deal printing jobs from Vistaprint. Of course they up-sale in the end of the purchasing process, and you end up buying more. Maybe. This time they offered me the car magnets that I have had the intention of getting for a very long while. I just didn’t get to getting the right help I thought I needed for the design. Well, this offer at the end of the purchase was so in-expensive, so I just used the same image for the car magnet as for the front of the business card, and hoped that the  file quality was good enough.

The print job was mailed sooner than expected, and I was very pleased with the result. It was with great enthusiasm that I displayed the “LLXLLQ – Size 10-12 Handmade Italian Shoes” on my golden Subaru. One of the first stops outside a friends house, someone past by and after reading on my car stated that “That is a very specialized niche”. That is true. Only for women with larger sizes shoes.

To my great disappointment I lost one of the car magnets on my first drive on the high-way. I think it was a bad sample, because I noticed that it felt like it came off very easily. Now, that doesn’t matter, because Vistaprint replaced it with no comments more than providing a guide sheet.

Vistaprint replaces keywords for large size shoes

That’s the background info. Yesterday I was walking around with the “I love Vistaprint” thought in my mind. I should take a photo and tweet them, sharing my love and appreciation. Thinking – I wonder if they would retweet – would that lead to more cross marketing.

Early this morning I was submitting a press release for distribution. Using the free version, there was an add in the beginning of the press release, that happened to be Vistaprint. Interesting.

Later today when I was looking at the press release report – this is what I find:

“Search Phrases – this report lists top 5 phrases that visitors used in search engines to find your release on PrLog.
1. vistaprint”

Mind you – this was a search engine optimized press release with keywords – for large size shoes. Isn’t that wonderful – I didn’t even tweet my love to vistaprint – and they have already sent me traffic. Hm. The power of thought… or the power of unconditional love. Vistaprint – the company that keeps giving.

Vistaprint – Thank you!
Johanna

Below is a preview shot by StephenGregoryPhotography.com, of the LLXLLQ shoe, named after the founder Lucia. The shoe is one of many that is installed for the Shoe Exhibition August 9-31, with opening reception 5-7pm Friday August 9. join us at that event – more info and RSVP: www.therightshoes.eventbrite.com

And yes – below is also the bespoken car magnet of LLXLLQ from Vistaprint. The car is on brand.

LLXLLQ Shoe Exhibition at Dolce Amore - Thank you Vistaprint

 

I need a MEGAPHONE June 27, 2013

In the Starbucks line this morning:

“Excuse me, may I ask which shoe size you wear?”
“For what? Size 9.”
“Ah – then you are too small. We’ve just launched a shoe line for women with size 10-12. It is so difficult to find shoes that size, and when I see women who I think could be my size, I ask.”
“Oh I don’t know – I am size 9 in men’s shoes.”
DO YOU GET THE PICTURE? I need a megaphone… size 10-12, Italian handmade shoes…. LLXLLQ

Please SHARE this and send your friends and friends of friends with larger sizes shoes my way. Have them sign up for the newsletter http://bit.ly/LLXLLQnews , using campaign code “FRIEND” and they will receive a very special offer on top of the 15% for signing up for the newsletter.

If you act now they can participate in the LLXLLQ shoe giveaway by June 30, 2013: http://splur.gy/r/dz2v4

LLXLLQ_SHOW_OFF_YOUR_COLORS

 

Muuuumsfililibabba May 22, 2012

A few years ago my friend Lisa was in a gondola lift in the French Alps, going up to the top. It was packed with people going skiing. Suddenly she hears a couple of Brittish guys express:

“Muuumsfilibabba. MUUUUMSFILIBABBA.”

“What is that?”

“That’s what Swedish people say when the food is really yummy.”

So true, so true. Although, it was a while ago I used that expression. Recently though, I had a yummy situation when I happened to pitch the originator of an idea, without knowing.

I attended an INFUSION/Berkeley Startup Cluster Lunch to hear Forbes reporter and author, Larry Downes, present on The Laws of Disruption. You can get his book: “The Laws of Disruption: Harnessing the New Forces that Govern Business and Life in the Digital Age” (Basic Books 2009)

After the presentation I was talking to the entrepreneur sitting in front of me. His company was focusing on green energy.”Oh – I have someone I should introduce you to. He is working on a [CONFIDENTIAL] for green solutions. It is a really good idea. I am sure you would want to… Hm – who was it… I was just told…. anyway – it will come back to me”.

The topic changes and he asks where I am from, and if I am involved in the Scandinavian Community. “YSC.org – yes, to some extent” I respond. “Do you know Ian?” “Yes! In fact, he stayed with me last week when he was here for a conference! – oh yes! He was the one who told me.” “Interesting – he is my partner.” “Ah – so it is your idea!?”

The day after I receive an email from him with the question: “what is the (funny) Swedish expression that means “delicious” or “very yummy”? It sounds similar to “ums-feely-bah-pa”…”

So now you have it. Mumsfilibababba!

Enjoy,

Johanna

Two risks about sharing your idea: 1) someone might take it and run with it, or 2) people will spred the news and you might not yet be prepared for the customers coming your way…

And by the way: How many of you are reading the actual physical news paper these days?

 

Well, that flight was interesting! April 12, 2012

Filed under: coaching,Entrepreneur,Herringbone — Johanna C. Nilsson @ 5:36 pm
Tags: , , , , ,

Love flights. Just had an open conversation with the woman, entrepreneur and coach, next to me on the plane to Utah. We spoke about my Herringbone software/platform – supporting and capturing journeys of change worldwide. Even pulled up the two year old investor pitch.

This was the reaction:

“People need this. The world need this. This is heart and soul. And future.
[…]
You can give me that!? I want that. Get some funding this weekend. I want to be cutting edge with my coaching. I’m a California girl now – oh yes – that’s what you got to be!”

Anne Martin, who went from lawyer, to 18 year entrepreneur, to reinvention coach and recently moved to San Francisco.

Well, that was an interesting flight! What an injection of inspiration and confirmation.

Want to invest in me!?
Johanna

 

Blondelicious March 28, 2012

Filed under: Entrepreneur,Promotion — Johanna C. Nilsson @ 10:49 pm
Tags: , , , ,

Exactly what I needed to hear!

Great gifts from Tatiana Glad and Marieke Pluk visiting San Francisco for the Global Gathering of Hub Founders.

Do Nut Worry – Cake it Easy.

Thanks Blond! – [check it out! Cool site.]

And you see what you want…

Cake it easy! Do not worky! That’s what I needed to hear. For now. A cup of tea anyone?

Johanna

 

Happy to Meat You! March 12, 2012

I came across an INC Magazine article about “5 reasons your need to meet in person” – which reminded me about a meeting with The Artist Catrine Näsmark in Sweden about a year ago. Read the full article here – and here comes the abbreviated version:

These are the 5 reasons to meet in person:

1. You’re off the record.
Avoid phone conversations in non-private offices.

2. Make use of not-so-small talk.
Build relationships over personal topics through small talk.

3. Make an impression.
The example is a new pink handbag becoming a topic for conversation. (I would say shoes…;)

4. Read the body language.
Facial expressions often communicate so much more than words.

5. Learn where the action is.
By visiting the office you get much more information from the environment.

When it comes to coaching and consulting I have found that meeting in person is of course very nice. I would say, to the extent you can, always meet once for an intake/introductory session. The time and effort required for meeting in person is a different equation, why we at Herringbone have decided to differentiate our offerings based on virtual/Skype meetings or in person. That way, we can offer our services to a larger audience, and meet the needs and budgets they – maybe you! – may have.

Make an impression. Catrine Näsmark

Catrine Näsmark at Restaurant AG

The reason why this article originally made me think of Catrine Näsmark is because when I met her in Sweden a year ago, she made an impression with a pink handbag – at a restaurant that took pride in serving high quality meat. Very obvious as you face the meat fridge by the end of the red carpet leading up from the street entrance.

Since then I have had this blog post title and photo in my mind. (Imagine how much is still stored up there…) Taking the photo, I was thinking – this set up of a restaurant would not happen in San Francisco. Although – the title of the blog post is taken from a blog Nice to Meat You originated in San Francisco, by a local entrepreneur friend Willo O’Brien with WilloToons.

Thank you for finally letting me share it! 😉  Puh.

So happy to meet you!

Johanna

 

 
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